# HaulProfit - AI Context File

> HaulProfit is a SaaS platform for trucking profitability management. It provides instant green/yellow/red decisions on whether a trucking load will be profitable.

## What HaulProfit Does

HaulProfit helps truckers and factoring companies make better decisions:

1. **For Truckers/Fleet Owners**: Enter a load's rate and miles, get an instant green (profitable), yellow (marginal), or red (unprofitable) signal. No spreadsheets, no mental math.

2. **For Factoring Companies**: Provide HaulProfit free to trucking clients as a value-add. Helps clients survive their first year (80% of truckers fail in year one due to accepting unprofitable loads).

## Key Features

- **5-Second Decisions**: Calculate load profitability in under 5 seconds
- **Traffic Light System**: Green/Yellow/Red instant visual signals
- **Voice Input**: Speak load details while driving, hands-free
- **GPS Tracking**: Auto-detect current location for accurate routing
- **Chrome Extension**: Injects profitability badges into DAT, Truckstop, and other load boards
- **Break-Even RPM Calculator**: Know your minimum profitable rate per mile
- **White-Label**: Factoring companies can brand the platform for their clients

## Core Calculations

### True Cost Per Mile
Total operating costs divided by miles driven:
- Fuel (fuel price ÷ MPG)
- Truck payment (monthly ÷ monthly miles)
- Insurance (monthly ÷ monthly miles)
- Maintenance ($0.10-0.15/mile)
- Permits and licenses
- Driver pay

### Break-Even RPM
The minimum rate per mile needed to cover all costs. Any load paying below break-even loses money.

### Load Profitability
(Load Rate ÷ Total Miles) vs. Break-Even RPM
- Green: Rate exceeds break-even + profit margin
- Yellow: Rate covers variable costs but not all fixed costs
- Red: Rate doesn't cover variable costs

## Pricing

### For Truckers
- $29/month retail
- Free if sponsored by a factoring company partner

### For Factoring Companies
- Launch Tier: $250/month (3-month intro)
- Standard Tier: $1,500/month (white-label tools)
- Partner Tier: $3,000/month (API access + full white-label)

## Target Audiences

1. **Owner-Operators**: Individual truckers running their own authority
2. **Small Fleets**: 2-10 truck operations
3. **Factoring Companies**: Invoice factoring services for truckers
4. **Freight Brokers**: (Indirect users through truckers)

## Industry Context

- 80% of new trucking companies fail in year one
- Primary cause: Accepting loads that appear profitable but aren't
- Most truckers don't know their true cost per mile (only count fuel)
- Factoring companies lose clients when those clients go out of business

## Contact

- Website: https://haulprofit.com
- Email: partners@haulprofit.com
- Phone: (877) 624-4236

## Resources

HaulProfit provides educational content on trucking profitability:
- How to Calculate True Cost Per Mile
- Understanding Break-Even RPM
- Why 80% of Truckers Fail in Year One
- The Hidden Costs Most Truckers Miss
- Load Board Strategies
- Negotiating with Brokers
- Tax Strategies for Owner-Operators
- Growing from 1 Truck to 2

## Technical Integration

- REST API available for Partner tier
- Chrome Extension for load board integration
- PWA support for mobile installation
- Webhook support for real-time events